Kris Luckraj

Founder
Kris is a painter, graphic artist and curator based in Dubai
A bearded man with slicked-back hair, smiling, against a bright green background.

As a master storyteller and art curator, he is dedicated in helping hotels create conceptual immersive narratives that expand the guest experiences and gives them a sense of destination.

After graduating from graphic design school in South Africa, Kris worked at global advertising and branding agencies as a creative and experiential director shaping the narratives of international brands.

Unique, bold, artistically connected and engaging is how Kris decribes his methodology. He uses art, design, technology and compelling narratives to connect brands with their clients and guests. Working with varied clients from leading hotels, mining, Ai, rock bands, airlines and fashion.

He also works with leading professionals from photographers to Fortune 500 personal coaches to elevate their individual brands.

Clients

Emaar MISR
IHG
Hilton
Accor
Diriya Company

Experience

Mariott
Wadi Dawkah
Jumeirah
Tsogo Sun
KGS/Ferronato
Optimum
Havas/EuroRSCG
Cheil
Grid
Pygma Ogilvy/Grey
Atmosphere
Publicis

Our approach goes beyond aesthetics. We develop a thematic narrative and conceptual direction that informs a cohesive art program, drawing from historical, cultural, geographical and architectural influences. We also integrate the unique character and heritage of the project’s location, whether it’s a hotel, corporate space, or a public venue, ensuring the art resonates with its surroundings.

Clear and consistent communication with clients and key design teams ensures transparency at every stage, from concept development to final execution.

Past Collaborations
The World Bank logo featuring a black globe icon above the text 'THE WORLD BANK' in gray.
Black and white illustration of a hand giving a thumbs-up gesture.
Black text on a white background that says 'Game O'Clock'
Black silhouette of a person sitting at a desk using a computer.
Black rectangular banner with white text that reads 'UNLIMITED'
A black rectangular bar over a blurry background
A silhouette of a camel with the word 'Camel' above it in stylized letters.
UNDP logo with a black background and the United Nations emblem above the letters 'UNDP'.
Black silhouette of a cat sitting with tail curled around body, facing forward.
Black rectangular banner with white text that reads 'SHARING IS CARING'.
Black and white icon of a disposable coffee cup with a lid.
Black and white logo with text
A silhouette of a hungry child reaching out for food with a bowl in the foreground
Black rectangular banner with the word 'Sponsored' in white text centered.
Silhouette of a fox sitting down with its tail curled around its body against a plain background.
Black Mitsubishi logo with three diamond shapes and the word "Mitsubishi" below.
Black octagon shape centered on white background.
A young woman with curly hair wearing glasses and a white shirt, sitting at a desk with a laptop, smiling, with a bright background.
Black rectangular bar with text that says 'Click the button'.
The image features the Linux Mint logo, which includes a stylized mint leaf and the text 'Linux Mint' in black.
Heineken logo with a black star on the left and the word 'Heineken' in bold black letters on the right.
Modern architectural sculpture resembling a large, layered, metallic wave on a landscaped area with palm trees in the background.
Street art graffiti of a stylized skeleton face with gold and black colors on a weathered brick wall. The skeleton has a mustache, closed eyes, and a small circle on the forehead resembling a sun. Two speech bubbles say "FOR YOU" and "FOR US" with bl
A modern art sculpture resembling a butterfly with white, ruffled wings and a gray, scalloped body, suspended from the ceiling against a gray background.
Modern hotel lobby with large glass windows, colorful chandelier, wooden wall accents, and stylish seating including chairs and sofas, with indoor plants and marble flooring.
Close-up of an embossed gold foil logo for 'Old Reef City' on textured beige paper.
A modern sculpture resembling a whale fin or dorsal, mounted on a stand in a gallery setting.
A person wearing a dark jacket browsing through vinyl records in a record store. They are pulling out a record with a black cover featuring red splatters and a white car outline, labeled "Cosmic."
Empty light blue sleeping or medical examination bed with a cylindrical pillow, set against a plain, light blue wall, and surrounded by a gray floor.
Modern wall art sculpture of a geometric horse silhouette casting a shadow on a concrete wall.
Modern geometric art installation with illuminated black metal triangles, hanging from the ceiling against a plain background.
Woman in a black and white patterned outfit and headwrap holding a phone to her ear, with a hypnotic black and white optical illusion background and matching pattern on her dress. 
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